The most ambitious projects are often the most rewarding. For Jarden, we designed a timeline of their medical products, from manufacturing to administering a patient. The interactive experience used animated SVG graphics controlled by scrolling, an emerging technology at the time.
Scrolling forms a line down the page into each environment. Along the way, corresponding medical products are revealed that link to interior pages with more detailed information. When the journey is completed, there is a clear call-to-action to continue by contacting their fulfillment team.